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Wednesday, January 19, 2011

Don't pay for that Borders Rewards premium membership!

If you've stopped by here before, you know that I post Borders coupons pretty regularly, because they send out coupons for 30%, 33%, and 40% off quite frequently. To use those coupons, you have to sign up for their FREE Borders Rewards membership, but lately I've noticed that they've been pushing a ramped-up $20 premium membership when you check out in stores. This extra level entitles you to discounts on every purchase, free shipping on their website, and some other perks that I forget because they're not worth it.

Consumerist has a story about a Borders employee admitting that management is forcing them to push these fancy memberships — which, of course, have no value if/when the company goes into bankruptcy and shuts its doors. Buy half-off gift cards from Amazon instead.

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