First Borders, then Barnes & Noble, and now McDonald's becomes the latest giant retailer this year to announce free wi-fi at all its locations. Well, to be precise, McDonald's free wi-fi starts in January 2010, replacing the $3-for-2-hours charge that they had had in place.
Evidently McDonald's sees itself as not merely a fast-food chain, but a "destination" where aspiring young authors will come and write their fictionalized memoirs on their netbooks, or something. Judging by the downtown Seattle McD's, they've already got the market cornered on people loitering for hours, but I guess the idea is to get people with fixed addresses in the door.
- Stephanie P.
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